What one car actually earns.
No hypotheticals. These numbers come from 1,600+ real trips across our own managed fleet — and we show the costs most co-hosts won’t.*
*Trip counts and ratings are combined across all TURO profiles managed by Fleeteer.
Example: ~$12,000 out-the-door, aged-premium convertible (e.g. a 2016 Audi A3 convertible — our target class).
TARGET GROSS REVENUE
~$900/mo
After TURO’s platform fee & taxes (90 earning plan). Our proof vehicles’ historical 90-plan average: ~$1,026/mo — $900 is a reasonably set goal with plenty of headroom.
Confidence: 1.5 SD below avg · 95% of months met or exceeded.
−
MONTHLY COSTS
~$437/mo
Management (Lite, cheapest classification): $145 · Insurance: $80 · Airport parking: $135 · GPS: $10 · Registration & maintenance reserve: ~$67 (not a bill you pay us — an average estimate to budget for future maintenance: tires, fluid changes, etc.)
=
NET TO YOU
~$463/mo
~$5,556/yr → ~46% annual cash yield on a $12,000 vehicle.
Airport delivery fees you keep are additional upside not counted above. Lite package pricing ($145/mo) is applied; numbers may change slightly depending on your package choice and vehicle classifications. Historical results / best-case projection — see the disclaimer below.
Where the revenue comes from
68% average utilization
~$58/day realized average per day
4.9★ across 1,600+ trips*
Our target premium & convertible class
$850–950/mo
Aged premium
$600–900/mo
Economy
$450–650/mo
Proof vehicles — real cars, 90-plan adjusted
*Trip counts and ratings are combined across all TURO profiles managed by Fleeteer.
Why these numbers work — the four levers
We buy at the depreciation bottom.
4–12 year-old cars below market price — most of the depreciation already happened to someone else.
Perceived-value arbitrage.
Premium-looking cars bought cheap, rented at premium day-rates. A $12k Audi convertible earns like a $12k Audi convertible — not like a $12k Corolla.
Free 24/7 airport delivery.
Drives utilization and TURO’s algorithm promotion. Keep delivery free at first to ramp up the algorithm, then start charging delivery fees — and you keep all of them, because fulfillment is already included in our flat fee.
In-house & vendor repairs, 30–70% cheaper.
$100–150/labor-hour instead of $275 — downtime measured in days, not weeks.
Break-even & margin of safety
Break-even utilization~25%
Our historical utilization68%
Your costs are covered at ~$437/mo — about 49% of target revenue, roughly 8 rented days, ~25% utilization. Our fleet’s historical utilization: 68% (including the downtime for various repairs and maintenance works). That’s a ~2.7× margin of safety before a car costs you a dollar.
Break-even utilization~25%
Our historical utilization68%
Month-to-month reality
Best recorded
$1,571/mo
→ ~$1,134/mo net
+2.3 SD above avg · 3% of months reached this
Strong month
$1,200/mo
→ ~$763/mo net
+0.2 SD above avg · 41% of months reached this
Target
$900/mo
→ ~$463/mo net
1.5 SD below avg · 95% of months met or exceeded
Weakest recorded
$862/mo
→ ~$425/mo net
1.7 SD below avg · 100% of months met or exceeded
Planning floor
$800/mo
→ ~$363/mo net
2.1 SD below avg · 100% of months met or exceeded
Earnings figures are historical results from our managed fleet or best-case projections assuming no damage or downtime; all vehicles survive the modeled period. Past performance does not guarantee future results. Lite package pricing ($145/mo) is applied; numbers may change slightly depending on your package choice and vehicle classifications. Trip counts and ratings are combined across all TURO profiles managed by Fleeteer.
Curious how your portfolio would perform in a multi-car scenario?
Most of our clients run more than one vehicle. See how a fleet compounds — and how we manage the whole portfolio’s net worth.
A TURO Fleet Co-Hosting Company.
JHP HOLDINGS LLC (DBA Fleeteer)
5500 Hazeltine National Dr, Orlando, FL 32812
Fleeteer (JHP Holdings LLC) is a vehicle acquisition and fleet management service — not a financial company. Nothing on this website constitutes an offer of securities, an investment product, or financial, legal, or tax advice. All earnings figures and projections shown are illustrative estimates based on historical fleet performance under best-case assumptions (no damage, downtime, or early exit) and are not guarantees of future results. Actual results vary with vehicle selection, package choice, market demand, seasonality, and operating events.